New Brunswick’s consumer regulator revoked Sun Kissed Energy Incorporated’s direct-seller licence after complaints about paid-for solar installations that were not delivered, unlicensed salespeople and unanswered demands for business records.

Director of Consumer Affairs Alaina M. Nicholson issued the Sun Kissed Energy Incorporated reasons for decision on May 25, 2026, under the province’s Direct Sellers Act. The Financial and Consumer Services Commission’s licensing decision did not impose a criminal conviction or an award of damages.

The Nova Scotia-based company had held a New Brunswick vendor licence to supply and install solar photovoltaic systems since May 2025. It had no salespeople licensed under the Act to conduct direct sales on its behalf in the province.

Complaints about installations and financing

The reasons describe seven complaints received between February and April 2026. Consumers reported paying money toward solar projects, experiencing repeated delays and eventually being unable to reach the company. Several had financed payments through bridge loans arranged by Sun Kissed with FinanceIt.

The first complainant’s solar contract was for $37,639.28. That consumer said the company had assured them installation would be completed and federal financing would arrive before interest became payable on the bridge loan. The consumer reported releasing the remaining financing after further assurances of installation, but still receiving no system.

After commission staff explained the consumer’s cancellation rights, FinanceIt discharged that consumer from the credit agreement. The reasons record cancellations of financing for five further complainants as well.

A seventh complainant reported paying $40,000 in cash and receiving no solar installation. The decision did not order repayment of that amount or establish that it had been recovered.

FinanceIt supplied a list of approximately 26 consumers potentially affected. That was an investigative lead, not a finding that all 26 had proven claims or the same losses.

Company did not take part in the hearing process

Staff sought copies of New Brunswick contracts and information about unfulfilled work. The company’s director initially replied, including an email saying the business was being managed by the bank, but the requested records were not provided.

Staff issued a suitability notice recommending cancellation and explained the right to be heard, to bring counsel and to receive disclosure. Following unsuccessful delivery attempts, registered mail reached the corporate-registry address for service on May 8. The company did not respond or participate, and Nicholson decided the matter on the file.

Licence standards and consumer cancellation rights

The director’s task was to decide whether allowing the company to remain licensed would expose consumers to harm and undermine confidence in regulated direct sales. The Act permits suspension or cancellation for statutory violations or demonstrated incompetence or untrustworthiness.

Nicholson identified the absence of licensed individual salespeople, the failure to produce required business records and the failure to deliver contracted goods and services. The complaints, coupled with the company’s failure to address them, supported her conclusion that it was unsuitable for a licence.

The reasons also explain that the Act provides cancellation rights in specified circumstances, including certain contracts with unlicensed sellers and failures to deliver. In the complaints described, those rights extended to linked financing agreements. That does not turn the licensing ruling into a guarantee that every affected customer has been repaid.

The result was revocation of Sun Kissed’s New Brunswick direct-selling licence. The reasons provided a 30-day right of appeal.